Scope of Work: Brand Consulting & Identity System, Video Production, Marketing Program: Newsletters, Project Profiles, Collateral, Email Marketing, Responsive Website
Team: Herip Associates
mCoy Group was looking to build business relationships, increase sales and become a leader in the retail fixture and environment design industry.
A defined, ongoing brand marketing program and sales support effort was developed. We created a responsive website, a series of project profiles, newsletters and emails that featured project information along with visually engaging communications to showcase the successful work. These materials were used to engage a targeted audience that included interior designers and retailers.
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